手机报科技传播发展研究——以中国移动手机报为例

Research on Science Communication in Mobile Newspaper: A Case Study of China Mobile Newspaper

中文关键词: 手机报,科技传播,现状,建议

英文关键词: mobile newspaper  science communication  situation  suggestions

中文摘要:

      手机报的发展，拓展了科技传播的发展领域，使人们在日常的生产和生活中更加便捷地获取科学知识和信息。本文在网络调研和案例分析基础之上，对手机报科技传播的发展历程、传播内容、现状问题等方面进行了剖析，期望能够为新媒体背景下科技传播提供有益的建议。

英文摘要:

      Mobile newspaper is developing rapidly. It expands the field of science communication, especially in the aspect of obtaining science knowledge from mobile newspaper. This article analyzes several issues related to science communication in mobile newspaper in terms of historic overview, content, current situation, problems and so on, which could bring forth some useful suggestions for science communication in new media.