中国科普影视如何实现自身的发展——借鉴国外影视作品《生活大爆炸》、Discovery

On the Self-development of Chinese Popular Science Films & Television:Use for Reference of Big Bang Theory and Discovery

中文关键词: 《全民科学素质行动计划纲要》,科普影视,《生活大爆炸》,Discovery,对策建议

英文关键词: Outline of the National Scheme for Scientific Literacy  popular science films & television  Big Bang Theory  Discovery  policy proposals

中文摘要:

      伴随着《全民科学素质行动计划纲要》的颁布实施，中国的科普工作进入了一个新的发展阶段，科学传播的方式和形式多种多样，呈现出百花齐放的态势。科普影视作为科学传播中的一个重要载体，未来将发挥越来越重要的作用。本文分析了我国科普影视发展的现状及存在问题，借鉴国外优秀科普影视作品的成功经验，尤其以热播美剧《生活大爆炸》、Discovery中的科学元素为案例进行了重点分析，提出中国科普影视如何实现自身发展的对策和建议。

英文摘要:

      With the implementation and development of the Outline of the National Scheme for Scientific Literacy, science popularization in China has entered a new stage; the methods and forms of science popularization diversify, showing a flourishing trend. As one of the important carriers, popular science films & television will play an increasingly important role in the future. This paper analyzes the status quo of science popularization films and television in China, points out the existing problems, introduces excellent experience of foreign popular science films & television, analyzes scientific elements of the U.S. TV show——Big Bang Theory and Discovery particularly. It also gives some advices on the development of popular science films & television.