科普调查问卷及其设计技巧的探析

Preliminary Study on the Questionnaires and Design Skills of Science Popularization Survey

中文关键词: 科普,调查问卷,设计,要素,技巧

英文关键词: science popularization  questionnaires  design  essential factors  skills

中文摘要:

      在整个科普体系中，调查问卷是许多科普理论探索与科普实践的基础。结合大量的问卷实例，讨论了调查问卷的类型和结构，分析了相关问卷设计的要素与产生差错的原因。进而，提出了提高科普调查及其问题设计的技巧，即“鱼刺图——调查问题”设计流程及其主要内容。

英文摘要:

      The questionnaires are the basis of theoretical exploration and practice in the whole system of science popularization. The types and structures of questionnaires are discussed, and the essential factors regarding their designing and the causes of errors there arising are analyzed by means of a large number of examples in this paper. For further discussion, the improvement of design skills of the questionnaires is put forward that tells about the procedure of “fishbone diagram-survey questions” and its main contents.